Our Leadership

Jahmad Canley is internationally known as a top level culture transformation consultant, peak performance coach, author and masterful story teller.

His passion for helping others unleash their potential has provided him the privilege of working with top organizations such as Microsoft, Amazon, Western Union, USA Swimming and many more.

Noah brings his experience as a speaker, group facilitator and consultant to business and organizational leaders. His focus is on culture, leadership development, and enhancing leadership effectiveness through relationship and employee equity.

Noah specializes in working with Fortune 500 companies, tech startups, education groups, nonprofits and individual clients.

He meets clients where they are on their diversity journeys and helps them grow by engaging integrity, intelligence and heart.

Dr. Jennifer Jimenez Marana is a diversity, equity, inclusion, and belonging (DEIB) practitioner, consultant, speaker, and educator.

With over 20 years of experience leading DEIB efforts across a variety of industries such as education, healthcare, and senior living, Dr. Jen has helped organizations create diversity strategic plans, develop employee resource groups, and initiate diversity committees.

Melanie Lawson is a native of Tacoma Washington. She is a graduate of Lincoln High School who holds a BA in Human Resource Management from Washington State University.

Melanie has over 20 years of progressive HR experience in many industries including: banking, airline catering, technology, manufacturing, staffing, and PEO.

She has a proven track record of developing and implementing effective plans/policies to increase compliance, retain employees, and improve engagement.

Donya Kemp is a lifelong educator, passionately committed to authentic instruction that engages students and families in service and social justice.  

She holds a B.A. in Elementary Education and an M.A. in Instructional Policy and Leadership from Marquette University, and an Ed.S. in Educational Leadership and Administration from Kennesaw State University. 

Over the past 20 years, she has served as a public school teacher,  Instructional Coach, Technology Coordinator, and Dean of Academics.  Most recently she served as “Disruptor in Chief” (aka Principal)  in Atlanta, GA.  

Katrina Tuggle is a school administrator, public speaker, mentorship program founder, and consultant in Washington State. 

Within her role as an administrator, she has led the work of implementing building-wide systems and accountability structures for racial justice, social and emotional learning and restorative practices both in her building and for the district.

For more than 20 years Tricia has advanced racial equity in education as a teacher, instructional coach, curriculum specialist, and administrator in urban schools.

At the heart of Tricia’s approach is a deep belief that all children deserve an equal opportunity to succeed in school and in life and that racial equity is a pathway toward their success.

Tricia works with schools, districts, and organizations to design and implement successful racial equity strategies. 

Louis Guiden is an educator, consultant, mentorship program founder, non-profit founder, and public speaker that works with at-risk, minority youth across urban education environments.

Cathy Crosslin is Owner & CEO of Instar Performance, an internationally recognized personal and organizational development company. Ms. Crosslin has global reputation as a dynamic, inspiring and influential presenter, consultant and coach.

Keith Woolaridge is a leader with 25 years of experience who has a strong focus on school leadership and development coaching.

Dr. Joe Pace is a nationally recognized performance psychologist, educator, speaker and author who conducts seminars and workshops in the areas of corporate cultural alignment, leadership development, and personal and professional achievement.

Ron Pascal is the Chief Digital Officer for Potential Unleashed.

As a seasoned marketing professional with over 10 years of proven digital transformation, Ron’s role with Potential Unleashed is to drive growth and strategic planning into the digital age.

Robert Jones is a leader in educational advocacy and youth development.

He is wonderfully charismatic and capable of connecting with students in meaningful ways. Robert inspires numerous students to achieve their educational, career, and personal goals.

Beginning her career as a high school teacher and counselor, Kate has served in multiple positions throughout her 22 years in education. Each role has made a significant impact on her passion for centering equity and antiracist practices.

In 2016, Kate was named Washington State Principal of the Year and continues to advocate for systemic change that will eliminate injustices for our students, families and communities.

Ruth Cabrera Santos runs operations for Potential Unleashed along with a partner company, Launch Student Success.

Mike Seifort is a digital marketing specialist who assists organizations in digital with a focus on social media development

Wendy Troutman is the Executive Administrative Assistant extraordinaire at Potential Unleashed.

Parfait is a true catalyst for change, he is a consultant and singer-songwriter who helps individuals and organizations create a culture of belonging. Parfait achieves this through engaging keynotes, workshops, and coaching that leverage the virtues of storytelling, music, and reflexive inquiry.

During his five-year tenure as the Executive Diversity Officer at South Puget Sound Community College (a 2023 ASPEN Top 10 Community College finalist), Parfait championed a culture of belonging and implemented equity programs that reduced the achievement gap for historically excluded students.

Jeff Gross is passionate about leading organizations to reach their full business potential.

Jeff has a unique ability to gain trust, consensus and focus organizations to achieve its growth goals.

Jeff has over 20 years coaching, leading, developing and managing high performance teams.

He has worked for Fortune 500 companies, medium-sized private companies and non-profit organizations.

Diana Dvora Falchuk is a mother, artist, organizer, facilitator, strategist, coach, and organizational change consultant who works across the US and internationally in diverse contexts – from grass roots community groups to government, non-profits, philanthropy, universities, arts organizations, and movement organizations – to build racial equity, social justice and belonging, and support transformation for the sake of all living beings.

A significant thrust of her work is with white leaders and predominantly white organizations seeking to notice, name, heal from, and replace patterns of racial and other forms of inequity.

Richard Jack III is a school counselor with five years of experience.

Richard possesses a Master of Science in Counseling Degree from the University of Phoenix and uses his counseling degree and life experiences to provide guidance and support to young people.